In the beauty industry, it is rare to find professionals capable not only of growing their own business but also of shaping new standards of practice. Viktoriia Sagdeeva, founder of the Tori Beauty Space chain of laser hair removal salons, is one such expert. She has developed an innovative technique that significantly enhances the effectiveness of hair removal procedures by combining laser hair removal with waxing within a single session. This method does more than accelerate the process—it redefines the very approach to working with hair, delivering an instant visual result while reducing the number of sessions required for the client. Viktoriia Sagdeeva has not kept her knowledge a secret: she is preparing a detailed methodological manual for release and is already teaching her unique method to professionals worldwide, helping to standardize the procedure and ensure its safe integration into salon practices.
The key feature of this innovative technology lies in its dual impact on the hair follicle: first, the laser heats the hair through the melanin in the shaft; then, waxing removes the preheated hair and opens the follicle’s ostium, allowing the repeated laser treatment to act directly on the matrix. This approach ensures a high level of follicle destruction in a single session and significantly reduces the overall course of treatment.
The method was first implemented by Viktoriia in Russia, where she worked primarily with clients who had fair skin and light hair. After relocating to Miami, she adapted the technique to a broader range of skin phototypes and began training professionals in the industry. The strong demand for training in her unique technology became the driving force behind the development of a comprehensive methodological manual, which brought all the knowledge together into a unified system and made the technique accessible for professional use in salons. “I am not afraid of competition,” says Viktoriia. “Yes, the method will be publicly available, but results come not from imitation, but from experience and the right approach. And of course, I legally protect my authorship.”
Viktoriia’s innovative work has also received high recognition at the national level. In 2024, Moscow hosted the VI National Business Awards Ceremony, where Viktoriia Sagdeeva was honored as the winner in the category “Innovation Leader in Cosmetology” for her outstanding achievements in aesthetic medicine, her contribution to the professional training of specialists, and the promotion of the beauty industry. This award became not only a distinguished acknowledgment of her proprietary technology but also confirmation of its significance for the development of the entire industry.
At present, Viktoriia Sagdeeva’s method is undergoing copyright registration with the U.S. Copyright Office, which will officially establish its status as the author’s intellectual property. This not only affirms the uniqueness and innovativeness of the development but also creates an additional level of trust among professionals and clients. At the same time, Viktoriia emphasizes that copyright protection does not restrict the dissemination of the technology—on the contrary, it ensures the standardization and safe integration of the method into salon practices while preserving its effectiveness and integrity.
The development of the method was accompanied by meticulous collaboration with technical partners: Viktoriia Sagdeeva worked closely with one of the leading manufacturers of laser equipment to ensure maximum safety and effectiveness of the procedure when combining laser hair removal and waxing for clients of all skin phototypes. As a result, the factory settings of the devices were adapted in such a way that the method could be applied without compromising quality or safety. This is why Viktoriia’s training is designed specifically for professionals and companies that use specialized equipment, enabling them to fully unlock the potential of the technology.
The training course combines both theoretical and practical modules. Students study the anatomy of the hair and the structure of the upper layers of the skin, the specifics of laser operation, and gain a deep understanding of the role of skin phototype in determining the effectiveness of the procedure and the required number of sessions. Special attention is given to adapting the method to different phototypes, which is particularly important for working in international markets.
While in Russia Viktoriia primarily worked with clients of phototypes I–III, characterized by fair skin and light hair, in Miami a significant share of her clients fall within phototypes IV–VI, with many acquiring a fourth phototype due to frequent sun exposure on the beaches. Even back in Russia, Viktoriia observed that the standard settings of laser equipment did not always provide accurate results for darker skin tones, and she successfully pushed for adjustments at the manufacturer level. The first batches of devices safe for all phototypes were delivered to the United States, after which the innovative settings were introduced to the global market—underscoring not only Viktoriia’s expertise but also her contribution to raising industry standards.
Even when using equipment with properly adjusted factory settings, it is crucial to apply the method correctly. This is why Viktoriia Sagdeeva places particular emphasis on practical training: hands-on practice with models takes no less than 10–12 hours and is carried out under her direct supervision, ensuring the high quality of specialist preparation. In addition, she has created dedicated professional chat groups where trainees can receive answers to complex questions and review non-standard cases, providing continuous support and reinforcement of knowledge.
The field of hair removal, like the beauty industry as a whole, sits at the intersection of multiple disciplines. In the United States, laser hair removal is considered a medical procedure, making a deep understanding of anatomy essential for practitioners. At the same time, knowledge of the physical principles of laser operation—especially optics—and practical skills for fast and precise waxing are required. It is precisely the combination of these competencies that makes Viktoriia Sagdeeva’s courses in demand not only in in-person formats but also for specialists from other countries, including Russia, confirming her international authority and the uniqueness of her educational program.
Today, Viktoriia Sagdeeva’s innovative method is gradually gaining international recognition. Some salons are adopting it as a standalone service, while others are completely restructuring their operational processes based on the acquired knowledge. The online platform Viktoriia is currently developing will unite professionals from around the world, provide certification, and offer access to a community of practitioners, helping them stay up-to-date with the latest industry trends.
Viktoriia Sagdeeva’s method is more than just a combination of two technologies. It is a unique approach that combines technological sophistication, safety, and commercial effectiveness, opening new horizons for professionals in the cosmetology industry and establishing a standard that sets the tone for the modern approach to laser hair removal.
